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Frusion Point-Of-Sale

Frusion Point-Of-Sale

Client: The Dannon Company

An effective regional new product launch requires capturing shopper attention on-shelf and providing a compelling reason to purchase. In the over-crowded cooler environment this can prove challenging.

For this task, we developed and produced an attention grabbing, easy to execute, on-pack IRC, designed to complement the brand’s packaging and to encourage trial.

Find out how we can help you design and produce POS that moves product…